Second Sight

Second Sight offers marketing agencies and brands the ability for:

Greater engagement with target audiences - A simple printed advert may catch a reader’s eye when browsing through a magazine or walking past an advertisement, but a video will provide a greater amount of information than text. How about giving them even more? With Second Sight you can deliver 3D holographic models to allow exploration of a product in greater detail.

A simple triggering solution - Readers and mobile phone users are just becoming used to see QR codes and realising what functionality they provide. Second Sight is the evolution of this technology by removing the need to stream content, but at the same time providing a simple and easy to recognise ‘target’ for readers to point their device at.

Play content without delays, stuttering or streaming - All content is pre-installed and played back on a mobile phone or handheld device so experiences are triggered instantly and using the simple action of pointing the device at the visual marker.

Offer content to readers indoors, outdoors or even in remote locations - There is no reliance on GPS, phone network or Wi-Fi connections to trigger or deliver content so advertisements and marketing material can viewed in the car, on the train and in any other location where streaming content isn’t possible.

Foreign language and SEN support - Provide ‘experiences’ in multiple languages to cater for different audiences and overseas readers or provide subtitled and signed versions for hard of hearing and deaf users.

Create great PR by giving to a charity of your choice - If a brand has chosen to use the generic Second Sight application and offer Experience Packs to their reader, a percentage of the download fees will be donated to a charity chosen by the brand (see pricing structure for more information).